ascension of the brand
iJesus, 2011
An archive of t-shirts collected and preserved between the years 2001-2011 in various regions of America showcase a trend that represents the ultimate deification of either a well-known detergent or coffee company, or else hints at how thin the line has become between commodity and religion.
Christ Is King, 2011
Jesus Christ, He's the Real Thing, 2011
Tell Jesus, Hilfiger It Out!, 2011
Meant To Die, For You 2011
Sacrificed For Me, 2011
Armed and Ready, 2011
You Who, He Died For, 2011
Lord, Take the High Road, 2011
Jesus Christ, Eternally Refreshing, 2011
His Death, Gave Me Life, 2011
Christ, Whitens Hearts Freshens Lives, 2011
Abreadcrumb and Fish, 2011
John Three Sixteen, 2011
CK, Christ Is King, 2011
He Saves, Taste And See That The Lord Is Good, 2011
JIF, Jesus Is Freedom, 2011
Addicted To Jesus, 2011
Radiate, The Light of Christ, 2011
Spirit, Obey His Word, 2011
